The KOLs Powering China’s Sportswear Boom
Jing Daily’s monthly KOL column tracks and analyzes the most influential figures and trends on China’s social media platforms shaping consumer behavior across the luxury, beauty, travel, lifestyle and fashion segments. Data provided by online performance measurement platform Launchmetrics. China’s sportswear market is booming thanks, in part, to its homegrown…
bubmagJune 8, 2023