Mouthfeel joins flavor as a food industry focus to satisfy consumers craving extra texture
Texture is having a crunchy, gooey moment in the food and beverage industry. For many people, the way a menu item or packaged snack feels in the mouth has become as big a draw as flavor, although consumers don't always recognize the part texture plays in their cravings for crispier…
bubmagSeptember 14, 2026