Twinfluencer

Opinions expressed by Entrepreneur contributors are their own. The gaming universe is thriving. Consumers of all ages and backgrounds have shown their willingness to invest money in gaming. They're also putting in hefty amounts of time, as both active participants and consumers. In 2021 alone, gaming enthusiasts clocked more than…

In the span of less than two weeks, Li Jiaqi went from being China’s top e-commerce influencer to semi-taboo topic. Li, who has more than 43 million followers on Chinese social media platforms, abruptly ended a livestream session citing technical issues on June 3rd. Since then, he’s been absent from…

Photo: sfilippovs (Shutterstock) The latest bit of fitness misinformation is making the rounds on TikTok, but I’ve seen it cropping up other places, too. Young women are singing the praises of Pilates (sometimes alongside barre, yoga, and walking), saying it helped them lose weight and tone their muscles where lifting…

Nuseir Yassin, the popular Palestinian-Israeli creator of viral video sensation Nas Daily, has launched an online learning startup that aims to “disrupt education.” Nas Academy is now raising investment from Pitango, OurCrowd and BECO Capital in Dubai, a year after it was established with $12 million in seed funding from…

It has been four months since Huang Xiaoming (黃曉明) and Angelababy (楊穎) announced their divorce. While Angelababy has allegedly lost commercial value since the golden couple’s breakup, Huang Xiaoming was recently exposed to be dating an influencer named Ye Ke (葉珂). With several apparel businesses to her name, Ye Ke…

I first discovered Samsung's The Frame TV several years ago on Instagram, where home influencers would point out the undercover televisions masquerading as framed art in their meticulously designed living rooms. They were beautiful, of course, but it was hard to justify the splurge without fully understanding how the technology…

No one had foreseen just how fast three of China’s most powerful influencers would fall. On June 3, Austin Li, a 30-year-old live-streamer with over 60 million followers, abruptly cut off a live stream after a tank-shaped ice cream dessert appeared on the screen. While he later posted that it…

No one had foreseen just how fast three of China’s most powerful influencers would fall. On June 3, Austin Li, a 30-year-old livestreamer with over 60 million followers on the Alibaba-owned e-commerce platform Taobao, abruptly cut off a stream after a tank-shaped ice cream dessert appeared on the screen. While…

Hana, a popular Beauty blogger experienced “dramatic calm” in her red, dry skin after using CURECODE Soothing Relief Gel. She explains what it did for her skin and why she recommends this particular product for every day skin barrier strengthening and soothing. The Beaustar influencers in South Korea are the…

The media brand Full Squad Gaming launched in late 2020, focused on gamer-oriented video content on platforms such as YouTube and TikTok. Since then, the company has expanded rapidly, hiring prominent talent such as gaming influencer Jake Lucky to create content — all while (literally) hitting the road on a…