Twinfluencer

A coordinated messaging campaign from TikTok influencers appears to be sweeping the Chinese app, as popular users on the platform have been disseminating nearly identical talking points regarding the recent raids conducted by U.S. Immigration and Customs Enforcement (ICE). A video compilation showcasing a slew of TikTok influencers’ recent posts…

The K-pop industry is leading music’s next wave, where artists find themselves at a crossroads between innovation and authenticity As I sit down to write this piece, the song “Maestro” by Seventeen lingers in my mind. It’s a fitting background score for a conversation on how the rise of artificial…

Kapseret MP Oscar Sudi has taken a public swipe at Nandi Senator Samson Cherargei, intensifying internal tensions within the Kenya Kwanza camp just a day after a fiery Senate session involving Interior Cabinet Secretary Kipchumba Murkomen. The lash out follows Murkomen’s Wednesday grilling over the controversial death of social media…

Pinterest has announced a new partnership with affiliate shopping platform LTK, which will see the best-performing image posts from LTK automatically cross-posted to Pinterest as well. LTK (which is acronym for “like to know”) provides a platform for influencers to showcase affiliate products, via shoppable posts, similar to social media…

With filtered faces and flawless feeds dominating social media, one Canadian startup is attempting to challenge the illusion. Trusting Pixels is using artificial intelligence to detect digitally altered content, starting with make-up filters often used by beauty influencers. Alexander Jacquet, CEO of Trusting Pixels, says: “So this helps brands and…

By Stuart A. Thompson June 12, 2025 — 4.40am Dominick McGee was walking into the White House in April and couldn’t believe his luck. He was a self-proclaimed “nobody” just three years ago when he started working alone from his apartment, posting right-wing content and conspiracy theories to his X…

The social media economy uses tactics such as rage bait to drive up algorithms, and in this way monetises outrage. In the age of social media commerce, where clicks are currency, anger has now become a commodity that is profitable.  It is unlikely that you would scroll on social media…

JOHANNESBURG - The NSPCA has confirmed that Bobby, the emaciated dog seen in the background of a viral social media video, is finally safe and in their care. The influencer at the centre of the storm is now facing charges under the Animals Protection Act. The video, which surfaced last…

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A TikTok influencer has ignited controversy by accusing Tobi Adeboyega, the founder of Salvation Proclaimers Anointed Church (SPAC) Nation, of using AI-generated images to portray a luxurious lifestyle. This accusation follows the clergyman’s recent purchase of a Lamborghini Revuelto, which costs £580,000. The TikToker alleges that Pastor Tobi Adeboyega is…