Category

Twinfluencer

What the high engagement numbers of FaZe, XSET, and PokiMane tell us about female influencers Twinfluencer

What the high engagement numbers of FaZe, XSET, and PokiMane tell us about female influencers

You’ve probably heard of FaZe Clan, a mostly male gaming collective started in 2010. In the decade since, it’s transformed from a small group of friends playing Call of Duty into what’s essentially a media company of gaming influencers. The New York Times recently published a piece about how FaZe…
bubmag
August 23, 2020
INFLUENCER MARKETING 2020: Why brands can’t get enough of an $8 billion ecosystem driven by Kardashians, moms, and tweens Twinfluencer

INFLUENCER MARKETING 2020: Why brands can’t get enough of an $8 billion ecosystem driven by Kardashians, moms, and tweens

Automatically updates every 5 minutes. 0Joe BidenIcon of check mark inside circleIt indicates a confirmed selection. Icon of check mark inside circleIt indicates a confirmed selection.Donald Trump0 0Dem Icon of check mark inside circleIt indicates a confirmed selection. Icon of check mark inside circleIt indicates a confirmed selection. Rep0 0Dem…
bubmag
August 17, 2020
Who are the influencers on Inside Missguided: Made in Manchester – from Jordan Lipsombe to Gemma Collins Twinfluencer

Who are the influencers on Inside Missguided: Made in Manchester – from Jordan Lipsombe to Gemma Collins

CLOTHING brand Missguided has made waves in the online fashion industry since it was first set up in 2009. New Channel 4 documentary Inside Missguided: Made In Manchester will lift the lid on what its like working for the brand and its CEO, Nitin Passi. 7Inside Missguided: Made In Manchester…
bubmag
August 12, 2020
Influencers Promoting Nordstrom’s Sale Need To Adapt To Avoid Appearing Completely Out Of Touch Twinfluencer

Influencers Promoting Nordstrom’s Sale Need To Adapt To Avoid Appearing Completely Out Of Touch

This week's newsletter: Stephanie breaks down why the "Super Bowl of swipe-ups" is hitting different this year, and I, out of pure generosity, brainstorm a list of ideas for TikTokers and YouTubers to get attention without throwing a party in a pandemic. Posted on August 7, 2020, at 8:01 a.m.…
bubmag
August 7, 2020
LA Will Cut Water and Power at Large Gatherings After Influencer Parties Twinfluencer

LA Will Cut Water and Power at Large Gatherings After Influencer Parties

Los Angeles Mayor Eric Garcetti has ordered the city to cut off water and power to houses and other venues that host large parties or gatherings in violation of COVID-19 restrictions.Some California residents, including prominent social media influencers, have continued to host large gatherings despite restrictions aimed at containing the…
bubmag
August 6, 2020
SIGN UP NOW: On Wednesday we’re talking to YouTube and Instagram influencers with millions of followers about how they’re adapting their businesses during the pandemic and earning 6-figure incomes Twinfluencer

SIGN UP NOW: On Wednesday we’re talking to YouTube and Instagram influencers with millions of followers about how they’re adapting their businesses during the pandemic and earning 6-figure incomes

Courtesy of Marina Barham, Ruby Asabor, and Shelby Church; Samantha Lee/Business Insider This story is available exclusively to Business Insider subscribers. Become an Insider and start reading now. UPDATE: This event took place on August 5, 2020, but you can watch the full video here.The ad business has been hurting…
bubmag
August 1, 2020
Singaporean startup Partipost gets $3.5 million to let anyone become an influencer Twinfluencer

Singaporean startup Partipost gets $3.5 million to let anyone become an influencer

Partipost, a Singapore-based marketing startup that lets anyone with a social media profile sign up for influencer campaigns, has raised $3.5 million in new funding. The round was led by SPH Ventures, the investment arm of publisher Singapore Press Holdings, with participation from Quest Ventures and other investors. The funding…
bubmag
July 23, 2020