More than just fun selfies: How influencers have become their own brands
Over the past decade, a new form of celebrity has emerged - the influencer. From mummy bloggers, TikTok stars to beauty and fashion experts, social media influencers have gone from marketing brands to becoming brands themselves. Since the mid-2000s, platforms like Instagram, Twitter and TikTok have given content creators the…
bubmagMarch 26, 2022