Category

TikTok

A 60-year-old song is a viral hit thanks to TikTok — even if the singer wasn’t sure what it is TikTok

A 60-year-old song is a viral hit thanks to TikTok — even if the singer wasn’t sure what it is

TikTok often popularizes songs from music’s biggest and buzziest artists. But one of the most viral songs right now was recorded in 1961. More than six decades ago, singer Connie Francis recorded enough music to fill three albums. Buried on the back of one of those records was the song…
bubmag
June 4, 2025
‘That was rude’: why the new Broadway musical Death Becomes Her was ripe for TikTok memes TikTok

‘That was rude’: why the new Broadway musical Death Becomes Her was ripe for TikTok memes

A few snippets of musicalised dialogue from the cast album of the new Broadway musical Death Becomes Her – with music and lyrics by Julia Mattison and Noel Carey, and a book by Marco Pennette – have recently become trending sonic memes on TikTok. In all sorts of situations, users…
bubmag
June 3, 2025
TikTok insists to advertisers that it’s a full-funnel platform, not just an entertainment app TikTok

TikTok insists to advertisers that it’s a full-funnel platform, not just an entertainment app

By Krystal Scanlon  •  June 3, 2025  • Ivy Liu TikTok really wants advertisers to see it as a place to drive full-funnel results — not just boost brand awareness but deliver on performance too. “We’ve been listening and building alongside our partners to create tools that drive full funnel…
bubmag
June 3, 2025
‘Very exciting’ TikTok

‘Very exciting’

There has been a 600% increase in TikTokers posting content as Gaeilge, according to TikTok HQ.  The community is informally known as the ‘GaelTok’ and users can use the hashtag to watch the latest videos posted by Gaeilgeoirí.  One well known content creator in the Gaeltacht is Máire na Greine,…
bubmag
June 3, 2025