Category

TikTok

Where cultural trends start: how ideas born on TikTok spread through mainstream culture TikTok

Where cultural trends start: how ideas born on TikTok spread through mainstream culture

From dance moves to viral dinners (baked feta pasta, we’re looking at you), ideas born on TikTok are travelling out of the platform and filtering into the mainstream. Brands have been taking note of this and TikTok recently joined Google, Facebook, Alibaba and Amazon as one of the five companies…
bubmag
September 6, 2021
TikTok, #BamaRush and the irresistible allure of mocking Southern accents TikTok

TikTok, #BamaRush and the irresistible allure of mocking Southern accents

As college students across the country return to campuses grappling with the COVID-19 delta variant, Greek letters of a different variety have captivated social media feeds with stunning virality. The #BamaRush trend on TikTok introduced followers to the annual recruitment process for National Panhellenic Conference sororities at the University of…
bubmag
September 6, 2021
‘The D’Amelio Show’ Can’t Quite Explain the Rise of Its TikTok Royalty Stars: TV Review TikTok

‘The D’Amelio Show’ Can’t Quite Explain the Rise of Its TikTok Royalty Stars: TV Review

Asked for the umpteenth time why she’s famous for a new Hulu docuseries about her life, 16 year-old Charli D’Amelio rolls her eyes. She’s thought about this question a lot, but still doesn’t have a great answer for her outsized TikTok notoriety. Maybe, she suggests, it was the shared boredom…
bubmag
September 3, 2021