TikTok

Naturally when ABBA announced a comeback, everyone went mad for it. Since disbanding in the 80s, the band’s legacy only seemed to grow and grow, from ‘ABBA Gold’ CDs in family cars worldwide, to Cher’s appearance in Mamma Mia 2 and now the ever-viral nature of their songs place in…

With September being the month of major fashion events, TikTok has today announced a new #TikTokFashionMonth program, which will highlight a range of fashion influencers in the app, and see the platform host various live-streams and events, aligning with community interest. First off, TikTok has anointed ten of its most…

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The video of the moment, which went viral in just a few hours, invites TikTokers to try using a facial serum from the brand The Ordinary, originally intended to moisturize facial skin, as a moisturizing hair mask. Anything is possible when it comes to sharing original tips on social networks…

A new report suggests that TikTok has surpassed YouTube average watch time in the US and UK on Android versions of both apps respectively. A new report on recent data from App Annie by the BBC suggests that TikTok has overtaken YouTube in average user watch time for the first…

From dance moves to viral dinners (baked feta pasta, we’re looking at you), ideas born on TikTok are travelling out of the platform and filtering into the mainstream. Brands have been taking note of this and TikTok recently joined Google, Facebook, Alibaba and Amazon as one of the five companies…

As college students across the country return to campuses grappling with the COVID-19 delta variant, Greek letters of a different variety have captivated social media feeds with stunning virality. The #BamaRush trend on TikTok introduced followers to the annual recruitment process for National Panhellenic Conference sororities at the University of…

What Happened: China’s unconventional TikTok or Douyin star Guo Laoshi — also known as “Teacher Guo” — has been removed from Chinese social media. The government’s entertainment crackdown is showing no sign of slowing and Guo is the latest figure to have her accounts suspended. Whereas the outspoken figure has…

When it comes to beauty, I'm obsessed with finding new products that can make my life easier or fill a need that I didn't know was out there. I have a skin-care routine that works wonders and I'm learning more about my curly hair's needs every day, but one area…

Asked for the umpteenth time why she’s famous for a new Hulu docuseries about her life, 16 year-old Charli D’Amelio rolls her eyes. She’s thought about this question a lot, but still doesn’t have a great answer for her outsized TikTok notoriety. Maybe, she suggests, it was the shared boredom…