TikTok

Online baby registry Babylist is making a big bet on video this year, leveraging TikTok in a play to boost brand awareness. The California-based company has gone so far as to hire a dedicated TikTok editor late last year, according to Lee Anne Grant, vice president of marketing and revenue…

If you’re young enough to know exactly what the TikTok “Most Likely To...” trend is, I want to a) thank you for reading this content and b) tell you to appreciate this time in your life. (To quote Nora Ephron: “If anyone young is reading this, go, right this minute,…

Publishing date: Apr 14, 2022  •  1 day ago  •  1 minute read  •  8 Comments An alleged divorce lawyer shared a list of the professions men and women should avoid when looking for a significant other. Photo by Screengrab /TikTok/@jettiegirl28 A woman on TikTok has gone viral with her recommendations…

In The Checkout this week, we analyze TikTok Shop’s impact on SEA’s ecommerce scene and spotlight Zilingo following its CEO’s suspension...Read More

TikTok has provided some new notes on how to maximize your TikTok content performance, which are fairly broad, in general, but could be handy in mapping out your platform strategy. As you can see here, in a new post on the TikTok Business blog, TikTok has shared some basic guide…

TikTok is now testing a “dislike” button to help users “feel more in control over comments.” Users in the testing can dislike any comments they deem irrelevant or inappropriate. The social media giant unveiled this new feature in a blog post on fostering kindness and safety on the platform. This…

After opening its Effects House AR creation tool to selected developers last August, TikTok is now expanding beta access to all creators, which will help the platform expand its creative capacity, and ideally, tap into the latest visual effects trends to attract more users. As it sounds, Effects House, much…

SAO PAULO: With millions of views, videos in which Latin American Muslim women talk about their faith and show their personal lives have become more and more common on social media over the past few years. In a region where Christianity is still seen as the norm, Islamic influencers face…

Predicting the future of social media marketing trends is always difficult, with new functions continuously emerging, and the sheer amount of apps gaining attention at any one time making it impossible to stay across every single new thing. But if you want to know the future of TikTok, you have…

Ever since moving into my first solo apartment, I've stocked up on home and kitchen appliances like it was my job. My home aesthetic is extremely important to me, and finding both functional and cute gadgets isn't always the easiest task. A toaster was a top priority. I had put…