TikTok

Sadie Jean never expected any of this. Her breakout hit "WYD Now?" boasts over 40 million streams on Spotify, a natural outgrowth of its organic viral beginnings on TikTok with views in the millions. The far reach has shown that the song's aching piano sound and message of heartbreak have…

Like the rest of the world, Facebook and its parent company, Meta, have watched TikTok's meteoric rise to prominence over the past two years. And a new report reveals just how desperate Facebook officials are to stop it. The Washington Post reported Wednesday that Facebook hired the conservative consulting firm…

NewsWorldAmericasTikTok video from a small Georgia town, population 3,500, has been seen more than 15 million times (TikTok @318dillydilly) A Georgia police officer seemingly caught in the act resigned shortly before meeting with his department chief. It came days after TikTok videos went viral showing a Millen police officer appearing…

I’ve never been fond of foundation, since my sensitive, acne-prone skin tends to break out whenever I pile on too much product. Enter L’Oréal Lumi Glotion Natural Glow Enhancer, a foundation alternative that’s become a staple in my minimalist beauty routine.  My biggest flex is that since 2018 I’ve owned—and…

Although it generated a few headlines when it was announced in late February, YouTube’s move to present its content wares to media buyers and clients smack in the middle of “upfront week” when the main broadcast and cable networks present, wasn’t quite earth-shaking news. But should it have been?  Should…

Gamers are a growing demographic on TikTok, and esports organizations are looking to secure their piece of the pie. In a bid to expand their social audiences, esports teams are increasingly dedicating resources and time to creating custom content for the short-form video platform — with some considering it their…

Here’s a new consideration for TikTok marketers. This week, TikTok launched beta testing for ads in search results, which provides another way to reach the TikTok audience via the search terms that they use. As you can see in this example, posted by digital ads expert David Herrmann, TikTok’s new…

JuJu Smith-Schuster. (Charles LeClaire-USA TODAY Sports) New Chiefs wide receiver JuJu Smith-Schuster showed off his new No. 9 jersey to all his new TikTok followers in Kansas City. JuJu Smith-Schuster has officially made it to Kansas City, according to his TikTok account. Almost a week after he agreed to join…

In this video, Mikhail Varshavski, DO -- who goes by "Doctor Mike" on social media -- reacts to online nutritional information. Following is a partial transcript (note that errors are possible): Varshavski: Nutritional information on TikTok can be good or absolutely terrible, and we're about to react to all of…

Many rising TikTok stars who recently qualified to be paid for their popular videos have been shut out of the registration system, causing frustration and public outrage among some of the app’s most dedicated creators. ByteDance Ltd’s video platform provides an incentive for people to post viral videos with a…