Category

Pandemic

Nielsen’s Defiant CEO Says Company Stands Ready to Count, Despite TV Network ‘Noise’ Pandemic

Nielsen’s Defiant CEO Says Company Stands Ready to Count, Despite TV Network ‘Noise’

How did the simple act of counting TV viewers become so controversial? David Kenny thinks he knows. The CEO of Nielsen has been under fire for months, ever since some of his company’s biggest customers — the nation’s TV networks — began to complain about how Nielsen tabulated viewers during…
bubmag
May 14, 2022
Cinema advertising hopes to get close to pre-pandemic ad revenue totals with new tools, services Pandemic

Cinema advertising hopes to get close to pre-pandemic ad revenue totals with new tools, services

Screenvision can count its lucky stars that the latest entrant in the Marvel Cinematic Universe — Dr. Strange in the Multiverse of Madness — scored $185 million over the weekend in North American box office receipts. The in-cinema advertising and content company hosts its first annual in-person upfront presentation tonight,…
bubmag
May 10, 2022
How to Recognize the Signs of Parental Burnout (and What to Do About It) Pandemic

How to Recognize the Signs of Parental Burnout (and What to Do About It)

Photo: True Touch Lifestyle (Shutterstock) If you have parented children—especially young ones—during the past two years of the pandemic, you are likely feeling, shall we say, tired. All parents have felt the enormous stress of trying to raise decent, well-adjusted humans while fear and isolation skyrocketed, the structures and resources…
bubmag
May 9, 2022
Which Airlines Offer Free Wifi or Free Messaging (and Which Ones Make You Pay) Pandemic

Which Airlines Offer Free Wifi or Free Messaging (and Which Ones Make You Pay)

Photo: ImYanis (Shutterstock) The amount of Americans flying has finally returned back to its pre-pandemic numbers, which means that on any given day, there are nearly two million people in the sky mindlessly scrolling through whatever apps still work on airplane mode. A handful of airlines are doing their part…
bubmag
May 9, 2022