Ulta Beauty CEO announces TikTok Shop launch, 11.8% net sales jump: ‘We got our swagger back’
By Lexy Lebsack • March 16, 2026 • This story was originally published on sister site, Modern Retail. Ulta Beauty will soon launch on TikTok Shop. “We are pleased to announce today an expanded strategic integration with TikTok,” Ulta Beauty CEO Kecia Steelman said during Thursday’s earnings call last week.…
bubmagMarch 16, 2026